4:00pm – 6:00pm
3DS Austria to Austin Final Pitches
Cheer on Austria’s emerging entrepreneurial leaders as they present the early stage ventures they created in under 72 hours. You won’t want to miss these rising stars. The 3DS Austria to Austin program is a part of 3 Day Startup’s premier Austria to Austin Student Startup Exchange in partnership with the US Embassy Vienna and funded by the US Department of State.
Techstars is at 412 Congress Avenue, Suite 200.
7:00pm – 11:00pm
A gathering of brilliant folks from around the world. Tickets not necessary for Friday night, so invite your friends. Cuvee serves beer as well as the best coffee in Austin. The venue is open to minors.
10:15am – 11:00am
Ash Maurya – Opening Keynote
The creator of the lean canvas, Ash Maurya changed the startup world with the release of his book, Running Lean. His new book, Scaling Lean, is dedicated to the essential next steps of growing your company.
11:15am – 12:00pm
Landing Your First 20 Customers
Delivering something that solves a customer’s problem or creating something that delights users is a huge accomplishment. Many young entrepreneurs are stumped when it comes to landing their first batch of customers, beyond their parents and significant others.This panel, led by Bobby Martin, author of The Hockey Stick Principle, is meant to aim pre-revenue startups in the right direction.
Raising Corporate Venture Capital
Corporate venture capital is a little-known but growing approach to funding a startup. CVC accounted for 17% of VC funding in 2015, and that number is expected to grow.
Ben Cantey will cover which industries and corporations fund startups, and how to approach them.
12:00pm – 1:00pm
Lunch + Wireframe Winner Announced
While the Global Roundup rages on, a team of coders will begin a 24 hour bender dedicated to turning a wireframe into a functioning app.
1:15pm – 2:00pm
Getting into an Accelerator
Accelerator life is 3 months of eating, sleeping, and breathing your startup under the intense guidance of mentors and the accelerator team. What does it take to get into an accelerator? What does an accelerator do to grow your company?
In this session you’ll hear from the current directors of 3 major accelerators, including Capital Factory’s Josh Baer and Techstars’ Amos Schwartzfarb. The session will be capped off with the directors live interviewing a startup.
Building a Killer Landing Page
A brilliant landing page is essential to early stage companies. Where do you start? Diego Granziol from University of Oxford will run participants through the essentials of concocting a compelling, attractive landing page. You’ll learn about layout, wireframing and A/B testing. This workshop is the first of a two part series. Its counterpart, Landing Page Teardown, will take place on day three.
2:15pm – 3:00pm
From 3 Day Startup to Google Acquisition
Tim Novikoff, cofounder of Fly Labs and a graduate of 3DS Cornell, has run the gamut of the startup experience. Tim’s talk walks us through Fly Labs’ experiences negotiating with venture capitalists, going through a top accelerator, and finally being acquired by Google.
In order to speak freely, no video or social media will be allowed.
3:15pm – 4:00pm
Equity, Funding and Valuation
Funding is an essential and challenging undertaking for almost every startup. From courting investors to valuation and term sheets, Bart Bohn will equip you with everything you need to know about funding your startup.
What is Social Entrepreneurship?
4:15pm – 5:15pm
Lean UX: Idea to Product
This workshop will teach you a framework based on Lean UX using structured design exercises to reduce the risk of downstream mistakes and help you focus on achieving product/market fit.
In this talk, you’ll learn how to implement and optimize the six phases of a Design Sprint: Understand, Define, Diverge, Converge, Prototype, and Test. You’ll learn why and how Design Sprints work and how you can use Design Sprints to build a prototype and validate customer demand.
Immigration Pathways for Entrepreneurs
Are you a foreign national entrepreneur interested in starting up in the US market? Whether you are already in the US (as a student) or located overseas, this session by Foster, LLP (“Foster Global”) will provide an overview of the various types of visa-related options that are available to foreign entrepreneurs so you can launch in the US market while seeking long-term immigration options.
6:15pm – 9:00pm
University of Awesome lousy pitch competition
After a one hour break, we’ll be relocating to Handsome for our annual 3DS lousy pitch competition. University of Awesome is a live 3DS parody in which we will throw you onto a team to concoct a truly dreadful idea for a startup, toss together a deck, then pitch to a panel of goofballs for a quick and dirty series A.
Enjoy our open bar, sponsored by Austin’s own 9 Banded Whiskey, and open to all 21+.
11:15am – 12:00pm
Building a Board with Funding in Mind
Investors are coveted by most entrepreneurs, but few know how to land one. This workshop demonstrates how to build an advisory board and board of directors with funding in mind. Led by Texas A&M’s Shelly Brenckman and Branndon Stewart, founder of Outbound Engine, attendees will learn how to construct a board capable of raising capital for promising startups.
Coding for Non-Coders
Software development can seem like wizardry to many non-technical entrepreneurs. This session is a crash course for entrepreneurs scouting technical cofounders, giving them an essential foundation in UI/UX, wireframing, and coding languages that will be crucial in communicating intelligently with coders.
12:00pm – 1:00pm
Lunch + Wireframe unveiled
Lunch arrives! After 24 hours of hammering away, our wireframe team will emerge with their results.
1:15pm – 2:00pm
Navigating Cofounder Relationships
While early stage companies obsess over funding, nothing is more essential to the health of a startup than the relationship of its cofounders. Jason Seats, a Techstars partner and former director and Tony Aguilar from Student Loan Genius will share their secrets to navigating common hurdles and challenges that can derail cofounders from taking over the world.
Landing Page Teardown
The landing page is your first impression. Did you nail it? Emiliano Villarreal from Student Loan Genius will critique landing pages submitted by attendees with a keen eye on what drives conversion and what turns customers away. This workshop is the second of a two part series. Its counterpart, Land Page Build, will take place on day 2.
Submit your landing page for teardown here.
2:15pm – 3:00pm
Entrepreneurs focused on building their startup can easily forget legal issues that need to be covered. From incorporation, to cofounder agreements, this session will give you an introduction to everything an early-stage startup founder needs to know about business law. You’ll have the opportunity to ask lawyers who specialize in startup law your specific startup legal questions.
Marketing for Startups
Marketing for startups is largely different from marketing for established companies. Startups often need to market unproven products or services, and they seldom (if ever) use focus groups. Moreover, many startups are appealing to early adopters. From social media to SEO, SAAKeT DUBeY and Robynne Trifiletti will cover the ins and outs of marketing for startups.
3:15pm – 4:00pm
From Student to CEO
A lot of work gets done in 72 hours, but what happens after 3 Day Startup to make the dream of launching a startup a reality? Hear from five 3 Day Startup alumni about their journey to starting, and growing, their companies. 3 Day Startup Program Manager Shayna Dunitz will moderate this panel with time for Q&A afterwards.
4:15pm – 5:00pm
Brett Hurt – Closing Keynote
The Global Roundup wraps up with this “fireside chat” with Brett Hurt, current cofounder of data.world and former BazaarVoice CEO and cofounder. From top to bottom, Brett’s entrepreneurial experience is unparalleled.